Thursday, September 12, 2013

Exclusive Interview with our Designer

Q: How did you get into design?

A:  “I loved to sketch and paint as a young kid. I grew up in Argentina and my Aunt visited NYC and came 
back with a sketch pad, pencils, and markers.  At 19 I moved to Manhattan where I worked in a fabric store as a sales person. I then moved on to doing the windows and dressing the mannequins. I enrolled in Fashion Institute of Technology and got my first job as a design assistant in evening wear and never looked back.”

Q:  Why did you decide to work in evening wear?

A: “There’s a lot of freedom, no limits.”


Q:  What is your daily inspiration?

A: "I am inspired on the way to work, the streets I cross, the newsstands I encounter, the magazines, old films and fashion history." 

Q: What are this year’s Homecoming trends?

A: “Definitely a Gatsby theme- beaded mesh, lace, over layers, nudes, pinks, and sky blues- sort of a soft, romantic, whimsical vibe”

Q: Describe the brand you design for.

A: “It is a young, fresh, trendy line that sells at an affordable price point.”

Q: Tell me about the process of designing a line.

A: " First I create a presentation board with color swatches and pictures of shapes and trends. I usually use one trend to build a collection. This season was based off of The Great Gatsby and the 1920’s. I travel internationally to get inspiration as well. I go to international fabric shows and when I am abroad I visit museums and study the different street styles. The best inspiration comes from simply opening your eyes."

Q: What do you look forward to everyday?

A: "The chance to be creative, see what trends are going on and producing what my imagination envisions."

Q: What does fashion mean to you?

A: "Everything, I breathe fashion."

Q: What is the most important component of being a designer?

A: "Being creative, evolutionary, never giving up- knowing you are never finished or done creating."

Q: What advice do you have to share with aspiring designers?

A: "Be creative and persistent. It’s not easy. Stay focused on what you want and believe in yourself."